🏰 The 14 Initiatives#
Cooperative commerce addressing real needs.
Each initiative is led by a Crown — an expert leader who guides their domain with accountability to the community.
🍽️ Food & Home#
💊 Health & Safety#
💰 Finance & Work#
🎵 Creative & Learning#
| Initiative | Description | Crown |
|---|
| JukeBox | Fair music licensing | Seeking |
| Academic | BOUNTY curriculum | Seeking |
🌍 Growth#
💸 The Economics#
All initiatives operate on Cost + 20%:
- Creators/providers keep 83.3%
- Platform takes 20% to sustain operations
- Commercial portals fund charitable initiatives
- Everyone can participate
Become a Crown#
Each initiative needs a leader. If you have expertise in any domain and want to build something meaningful, contact us.
“Help each other help ourselves”
🛒 Let’s Go Shopping Volume purchasing power for everyone.
What Is It? Let’s Go Shopping harnesses the collective buying power of our membership to:
Birthday gifts for kids in foster care Emergency needs (warm coats, school supplies) Volume purchases (Nintendo Switch 2, group buys) Celebrations (graduation gifts, special occasions) How It Works Members propose products they want to buy Voting determines which products reach production tiers Volume discounts kick in at scale Everyone benefits from cooperative purchasing power Crown Leadership Mary Beth Laughton — Merchant Mentor
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🍞 Let’s Make Bread Business incubation for the maker economy.
What Is It? Let’s Make Bread helps members start and grow businesses within the Liana Banyan ecosystem:
$5 to start — Lowest barrier to entry Design to Doorstep — Full product development support Guild membership — Access to collective resources Mentorship — Connect with experienced entrepreneurs How It Works Join as a member ($5) Create your product or service Use platform tools for design, production, fulfillment Keep 83.3% of value (vs 50-70% on traditional platforms) Crown Leadership Dale Dougherty — Industry Chancellor
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💊 LifeLine Medications No one should choose between food and insulin.
What Is It? LifeLine Medications provides affordable access to prescription medications through cooperative purchasing, cross-border coordination (where legal), and manufacturer negotiation.
The Problem Insulin costs $300+/vial in the US Same insulin costs $30 in Canada People ration life-saving medications People die because they can’t afford treatment How It Works Cooperative purchasing pools demand for better prices Manufacturer relationships negotiate direct Cross-border access where legal and safe Subsidy fund helps those who can’t afford any cost Safety First Legitimate medications only Proper cold chain for biologics Licensed pharmacy partnerships No compromises on quality Cost + 20% We take 20% margin to sustain the service. No more.
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🏥 MSA Treasury Medical Savings Accounts, reimagined.
What Is It? MSA Treasury combines traditional Medical Savings Account benefits with Liana Banyan’s Three-Gear Currency system:
Platform Credits — Immediate spending power for healthcare Platform Marks — Recognition for healthy behaviors, preventive care Platform Joules — Long-term healthcare ownership stake How It Works Contribute to your MSA through the platform Earn Marks for preventive care, healthy milestones Convert between currencies as needed Benefit from cooperative healthcare purchasing power Crown Leadership Cathie Mahon — Treasury Mentor
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🚂 The Rally Group We’d rather check on you 100 times for nothing than miss the one time you need us.
What Is It? The Rally Group is a self-funding crisis response initiative present on every page of Liana Banyan. Railroad imagery runs throughout:
Symbol Meaning 🚂 Railroad Crossing Signal Universal icon — help is always visible 🛤️ Switchyard Coordination hub for responders 🎩 Engineer’s Cap Trained responders 👔 Conductor Senior coordinators 🚃 Underground Railroad Discreet safety network How It Works Anyone can signal for help Responders assess the situation Conductors coordinate complex responses Resources connect — 988, shelters, legal help, whatever is needed Follow-up ensures ongoing support The “Oops” Code System Automatic false positives to:
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🏦 VSL — Village Savings & Loans Microfinance that actually works.
What Is It? VSL adapts proven village savings models to our digital platform. Small loans backed by social trust rather than credit scores.
The Model Based on systems that work across developing nations:
Savings circles build capital Small loans for business/emergency needs Social accountability replaces credit scores Transparent interest (low, not extractive) How It Works Join a circle of 10-20 members Contribute regularly to the pool Request loans when needed Circle votes on loan approval Repay with modest interest (goes back to circle) Why This Works Grameen Bank: 97%+ repayment rates Social pressure is powerful Small amounts, big impact No predatory payday loans Crown Leadership Cathie Mahon — Treasury Keeper
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